Brand FAVARO  

The brand is a strategic asset, which is a key element to define the performances of a company.
It’s a promise that includes the expectations and ideas on our client mind, it represents a totality of connections and symbols that are linked to it.
So, it’s a concept that crosses the simple knowledge or  the brand fidelity: people are falling in love with a brand, they trust in it and, most of all, believe in it.
Convergence and coherence of speech and contact with clients are tangible an unavoidable parts of and company.
In order to enter in an always busier marketplace, the company needs to define its identity in a clear way, its essence in relation to an constantly evolving context.
To do this, it’s necessary working for an integration between vision (the brand’s ambitions); the company culture(behaviors, attitudes and values) and image (the total perception of company by their clients).